Biography Prompts
Clearly stating your value proposition and credentials sets you apart from your competition and connects you to more potential clients. Organize your bio into categories so consumers can easily browse relevant information.
Professional
- How did you arrive in real estate?
- How long have you been doing real estate?
- What do your clients say about you?
- What are you most passionate about professionally?
Specialties
In this section, list the real estate services that you provide to your customers.
- Do you serve Buyers?
- Do you serve Sellers?
- Do you specialize in foreclosures?
Expertise
List the skills and local knowledge that differentiate you from your competitors.
- What are you known for professionally?
- What’s your niche?
- Are you a leader in your niche market?
- Do you have specialized knowledge of specific housing styles or areas?
Credentials
This is the section where you list your years of experience (if you’re new, consider leaving that information out).
- Accreditations?
- Certifications?
Accomplishments
List any accomplishments that set you apart from the crowd.
- Were you recognized in your area by your brokerage or an outside organization?
- Have you received any professional rewards or honors?
- How many sides did you close last year?
- What professional records have you broken?
Memberships
- What groups are you affiliated with?
- NAR, regional associations, MLSs and Zillow, etc?
Personal
- Where did you grow up and where are you now and why?
- What are you passionate about personally?
- Are there any volunteer activities or non-profits you are involved with?